Grocery Shopping & Consumer Decisions

Business - B2-C1 | Advance Level

8 $

Mar. 18 Wed , 14:00 USA

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Description

In this class, you talk about how you shop for groceries, make decisions, and respond to marketing strategies. You’ll share opinions, compare cultures, and discuss how grocery stores influence what people buy.

Session Activities

1: How often do you go grocery shopping, and where do you usually shop?

2: Do you prefer large supermarkets or small local stores? Why?

3: What is one thing that always ends up in your cart even if you didn’t plan to buy it?

1: When you go grocery shopping, do you usually plan carefully or decide while you’re there? Why?

2: Have you ever bought something because of a promotion or discount and later realized you didn’t really need it?

3: In your experience, what strategies do supermarkets use to make people spend more money?

4: Imagine you are the manager of a grocery store. What changes would you make to increase sales?

5: In your country or culture, what are the most important factors when people buy groceries: price, quality, brand, or convenience?

6: How has inflation or rising food prices affected grocery shopping in your community?

7: Some companies promote organic or “healthy” products. Do you think this is mainly about health or marketing? Why?

8: If you were designing a grocery delivery service for busy professionals, what features would you include?

9: Do you think traditional supermarkets will eventually lose customers to online grocery shopping? Why or why not?

1. stock up on

To buy a large quantity of something for future use.

2. run out of

To have no more of something.

3. mark down

To reduce the price of a product.

4. impulse buy

A product bought suddenly without planning.

5. private label

Products sold under the store’s own brand.

6. price-sensitive

When customers strongly react to price changes.