How New Ideas Spread

Conversation - B1-B2 | Intermediate Level

8 $

Mar. 03 Tue , 18:00 USA

Play Video

Description

In this session, we will explore how new ideas spread in society. You will learn about the different types of people who accept ideas and the factors that influence their decisions. We will talk about social media, culture, and communication, and how they help ideas become popular. By the end of the session, you will understand why some ideas become trends while others disappear.

Session Activities

1: How do you usually learn about new trends?

2: Can you remember the last new idea you followed?

3: Do you prefer old traditions or new ideas?

1: What makes a new idea attractive to people?

2: Do you trust word of mouth more than advertisements? Why?

3: Why is the diffusion of ideas faster today than in the past?

4: Are you an early adopter, or do you prefer to wait before trying new things? Why?

5: How can companies reduce resistance when introducing a new product?

6: Can you give an example of an idea that spread worldwide?

7: Can fear stop an idea from spreading? How?

Early adopter

a person who tries something new first

Resistance

refusal to accept change

Word of mouth

information shared by speaking

Diffusion

the process of spreading